The criteria of the validation procedures considers every dimension of a company and its products, from logistics to waste disposal, to energy and water management, employee awareness and many more.
The validation results of the strict Process are transparently disclosed to the companies with detailed evaluations. The results are the basis for the final jury decision on the award.
The GREEN BRAND Quality Seal is a registered EU Certification Mark for ecological sustainability with an independent, transparent and neutral testing procedure. It is therefore internationally protected.
Our organization awards the Quality Seal to ecologically sustainable brands in a globally unique, three-stage process and currently awards the Quality Seal in 8 countries. The international expansion is progressing steadily.
GREEN BRANDS is an international, independent and autonomous brand evaluation organisation that awards ecologically sustainable brands with the GREEN BRANDS Quality Seal.
Three steps to the award
Transparent process opposing greenwashing
A wide range of benefits for the awarded brands
Explanatory film about the process.
Since 2011 the independent GREEN BRANDS organisation has been awarding the Quality Seal to ecologically sustainable brands. The explanatory video briefly and concisely illustrates the special features and the procedure as well as brands and personalities that have already been awarded.
GREEN BRANDS Germany Personality 2015
GREEN BRANDS Germany Personality 2019
GREEN BRANDS Austria Personality 2016
GREEN BRANDS Austria Personality 2012
GREEN BRANDS Austria Personality 2018
GREEN BRANDS Germany Personality 2017
GREEN BRANDS Austria Personality 2014
GREEN BRANDS Germany Personality 2013
I have known GREEN BRANDS for about 10 years now. Until 2018 I was active as a member of the
Head Corporate SustainabilityWeleda Group
We are very pleased with the success of our nominated brands in this important certification. We are aware that our
Commnunications DirectorROSSMANN Česká republika
Hardly any other seal conveys by its name alone what it is all about as clearly as GREEN BRANDS. The
Marketing ManagerBÖRLIND GMBH
We have set the highest quality standards for our range of natural beauty care. The Lavera Naturkosmetik brand is manufactured
CSO & Environmental Management OfficerLaverana Gmb& Co. KG
The signs of the times have been signalling for many years that we are all damaging or destroying our natural
Managing DirectorREMSGOLD Chemie GmbH & Co. KG
RIESS KELOmat was awarded the GREEN BRANDS quality seal for the entire company and also for its enamel products. Thus, our
Managing Director of Production & TechnologyRIESS KELOmat GmbH
We are particularly pleased that Frosch 2019/2020 has been awarded the GREEN BRAND for the first time in the Czech
Managing DirectorErdal GmbH
The approach of the GREEN-BRANDS concept convinced us immediately upon their first contact. The following validation process was a tough
Marketing DirectorPAPSTAR GmbH
As a multi-sectoral quality seal for sustainability, GREEN BRANDS is a great added value for us. Due to its highly
Hotel Host & Managing DirectorCreativhotel Luise
"When restarting the economy, the focus should be on climate protection - because that creates a secure future,
Whether dairy products, baby food, fruit and vegetables, bread or pasta - the Austrian food retail chain HOFER
The GREEN BRANDS award honours brands that have demonstrated strong commitment to environmental sustainability through our sophisticated process.
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